Tuesday, January 27, 2009

{Zaara} New Release : EFA-AIFW 09

EFA - Amsterdam International Fashion Week

In a cross platform event organised by Ewing fashion agency, panel of SL designers recreated SL versions of clothing for an RL designer featuring in the Amsterdam fashion week.

The challenge for the event was to create clothing within SL based on working photographs sent by the RL designer. The photographs I received were not what I expected, and I tried to make them work to the best of my ability - incorporating changes and 'zaaraness' wherever I could. I created a more fitted silhouette and added elements like flaps, buttons and tie-ups.

A long crinkled teeshirt with tie up details and a hint of red from a tank underneath... I shortened the length from the RL picture and worked the side into a tie to make it interesting.

ZC : Kera copy

Short babydoll dress with a knotted front...close to the original.

ZC : Ciarra copy

Long dress with button flap details on the back. The RL dress looked too similar to the earlier 'Ravyn' ... I enhanced the red tank to a fuller undershirt, added buttons and flaps to keep it casual and retained the length

ZC : melissa copy

Casual short dress with button/flap details with a red tank to go under. A longer skirt is also included which is closer to the RL version. I made many changes in this.. enhancing the red tank beneath, creating a fold on the front and adding the buttons

ZC : Ravyn copy

To see more pictures of the RL working photos visit my flickr
While this is not my usual style, I did this event for fun and experience .. hope u like them :)

Available at Mainstore and LE.LOOK!SLURL :
{Zaara} Mainstore~
{Zaara} @LE.LOOK!
Or search for 'Zaara' in Classifieds/Places, or check my profile picks for a TP

Monday, January 26, 2009

EFA-AIFW2009, you are cordially invited!

At 11.00 AM SLT on the 26th of January 2009, the Ewing Fashion Agency will once again be joining forces with the Amsterdam-based real-world talent managers, The Artist Advice for another Second Life/Real World simultaneous fashion event. During the live fashion show at Beurs van Berlage (Amsterdam - The Netherlands), the Ewing Fashion Agency will host the Second Life version of the show at its Ischia sim location, where EGG Development will reproduce the venue of the show, The Beurs van Berlage.
Building on the success of last years First Fusion show, this year each event will be viewable to the other as they occur. The Real World creations of Real World designers Jennifer Delano, Melanie Brown and Eleonore de Ruuk are being recreated for the Second Life production by a talented lineup of Second Life designers: Digit Darkes, Neferia Abel, Sascha Frangilli, Simone Stern, Sysy Chapman and Zaara Kohime. In acknowledgement of significance of these innovative collaborations, Runway Magazine and DX Exchange have signed on as corporate sponsors for the event. Beside the fashion show, also the DJ will be presented in both world, Damien. S will be on stage in the Beurs van Berlage and at Ischia during the show.

You are cordially invited to be our guest at EFA-AIFW2009, Now, Then, Soon

Monday 26 January 2009
9.30 - 12.00 AM SLT
9.30 AM SLT: Live broadcasting of the RL-fashion show of Eleonore de Ruuk and Melanie Brown
10.30 AM SLT: Simultaneous RL-SL fashion show, EFA-AIFW2009 Now, Then, Soon (featuring SL-designers Neferia Abel, Zaara Kohime, Sysy Chapman, Simone Stern, Sascha Frangilli and Digit Darkes)
11.15 AM SLT: Meet the designers and models, simultaneous RL-SL talkshow (has to be confirmed)
Music will be provided by DJ Damien.S during the event.
Your host for this show will be Tiffany Dragonash, dressed by Orage Creations

Thursday, January 15, 2009

{Zaara} Sim Contest!

We are announcing an inaugural contest to celebrate the opening of the {Zaara} sim. There will be L$10,000 in prizes!!! Visit the sim and take a picture anywhere you like, then post to your flickr and add it to the {Zaara} flickr group. Don’t forget to tag your pic with ZaaraSimContest. For phototaking ease you can rezz anything on the SIM with a 30 minute autoreturn. So please feel free to use pose stands, lights, etc… We also know some of you have already visited us and taken some pics, remember to add the tag ZaaraSimContest to them when submitting them for the contest.

Contest ends on January 31st 2009 @ midnight SLT.
Three prizes will be awarded:
- The 1st place winner will receive L$5000 and will have their picture displayed in the store for the month of February.
- The 2nd place winner will receive L$3000
- The 3rd place winner will receive L$2000

> Make sure to tag your entry with ZaaraSimContest or it will not be eligible.
> Post processing of images is allowed and encouraged.
> Nudity is acceptable, however pornography/offensive images will be removed.

1. Take a pic anywhere on the {Zaara} sim.
2. Create a flickr account for free at flickr.com and upload your images to your stream.
3. Join the {Zaara} flickr group at this address and submit your entry: www.flickr.com/groups/zaara
4. Remember to tag your entry as ZaaraSimContest or it will not be eligible.

Thank you and best of luck! :)

{Zaara} Mainstore

Wednesday, January 14, 2009

{Zaara} : Thank You!


Thank you!

I wanted to take this opportunity to thank each and every one of you that came out to the sim opening party. As you can see from the picture it was packed and lagtastic!
{Zaara} completed one year on 2nd of Jan, from a small 10x10 prim shop to an entire Sim... it has been a crazy ride.

I'd like to thank Tesla Miles who offered me my 1st mainstore space... she must have a humongous heart to allow someone to build a store surrounded by elephants.

My fabulous friend/manager/grieving victim Strawberry Singh actually deserves a separate blog post because she is so quotable.... but on a serious note, she has been with me and by my store from the 2nd day I opened. And she thankfully never left and put up with me as we moved from strength to strength, giving me advice and just being there (though she eventually gets pushed off the sky box when she's not looking) <3 data-blogger-escaped-br="">
And of course customers and friends for supporting this genre of fashion which I had serious doubts of working out the way it has, Thank u all <3 data-blogger-escaped-br="">
Hansika : Gold edition

The Winter Magic at Black Swan gown 'Hansika' is now available in the {Zaara} mainstore.
A gold edition has been added along with the original one in silver.
This empire length gown with its sweeping trail is entirely hand drawn and works with most AO's.
Layers : glitch (pants underpants), top (jacket, shirt undershirt), flexi skirt


Available at Mainstore and LE.LOOK!SLURL :
{Zaara} Mainstore

Or search for 'Zaara' in Classifieds/Places, or check my profile picks for a TP

Monday, January 12, 2009

{Zaara} : Sim Opening

On Monday, January 12th @ 10am SLT the all new {Zaara} sim will finally be opened to all :) Join us as we celebrate this occasion with an opening party at the Nasha lounge, I will be handing out party favors to all those who attend.

{Zaara} Mainstore
{Zaara} Nasha

Zaara Kohime and Strawberry Singh

You are Invited!

Do update the SLURLS and landmarks in your inventory :)

See You

Saturday, January 3, 2009

WINNERS for {Zaara} December Contest!

Our apologies for announcing the winners a few days late. All the New Years festivities had us busy!

Now, without further ado, the winners are:

The 1st place winner and the person that is receiving a L$2000 {Zaara} gift card and is having their entry displayed in the store is:
Three Fall for warmth:

The 2nd place winner of a L$1000 {Zaara} gift card is:
Achariya for contestentry01: (so adorable)

The 3rd place winner of a L$1000 {Zaara} gift card is:
Alley Revnik for untitled:

Thanks to everyone that participated! Happy New Year to each and every one of you!

Please keep an eye out for the rules for the {Zaara} January Contest starting very soon! This time it's going to be different, so stay tuned! :)